Bedouin women struggle to sell crafts due to tourism decline++FIRST RUN 9 MAY 2016++

(15 May 2016) EGYPT SINAI CRAFTS
SOURCE: AP TELEVISION
RESTRICTIONS: MIDDLE EAST EXTRA CLIENTS ONLY
LENGTH: 3:43

++FIRST RUN 9 MAY 2016++
AP Television
St Catherine, Egypt – 21 April, 2016
1. Close of hands sewing
2. Tilt up of Om Mohamed, craft worker, and her daughter sewing
3. Wide of Om Mohamed and her daughter sewing
4. Mid of the area in front of the Sinai Mountains in Saint Catherine
5. SOUNDBITE (Arabic) Om Mohamed, craft worker
“My work involves needlework, embroidery, threads, purses and bags.”
6. Women seen working through doorway
7. Pull focus on close of women’s faces as they work
8. Pull focus on women’s hands as they work
9. Wide of women sewing together
10. SOUNDBITE (Arabic) Om Abdelrahmen, craft worker
“Well I hope to make this work reach outside here, to export it or send it to Cairo. I used to sell my handmade work to tourists but now there are no tourists and people depend on the work to put food on tables.”
11. Wide of women sewing with children playing around them
12. SOUNDBITE (Arabic) Om Mohamed, craft worker
“This kind of bag took two days and this one took me longer to finish, between 10 and 15 days, because it has complicated pieces and I connect them together.”
13. Close of hands sewing beads to fabric
14. Close of final product
15. Overhead of women working ++MUTE++
16. SOUNDBITE (Arabic) Om Abdelrahman, craft worker
“After I’ve done my housework as a mother, I use the two to three hours of free time to do this work at night, until 11 or 12 pm.”
17. Pan left across women’s faces as they work ++MUTE++
18. SOUNDBITE (Arabic) Om Abdelraham, craft worker
“We sell this work to tourists. We go to a place called Wadi El Talaa where we set up in the street. If someone would like to buy something they will buy it in the end. They’ll buy a bag or a purse, I mean not many things.”
19. Mid of Om Mohamed and her daughter Shaimaa sewing together
20. SOUNDBITE (Arabic) Om Mohamed, craft worker
“Back in the old days we used to work more and sell more, there was good work. But now and for a long time, about three years, there has been no work and the business is shrinking. Few people buy our work. There are some pieces that I made four years ago and no one has bought them so far. I used to make a lot of pieces and sell them but now I’ve almost stopped because there is no work.”
21. Tilt up of Om Mohamed putting her work out in the street to sell it
22. SOUNDBITE (Arabic) Om Mohamed, craft worker
“Actually, if a tourist bus comes to visit the place, I put my goods on display so they see them. If someone wants to buy something he buys it. Then after they leave I put the goods back in my bag and go back home.”
23. Wide of Om Mohamed putting goods in bag
24. Pan left of Om Mohamed taking her goods back home ++MUTE++
LEADIN
Bedouin women in Egypt are finding it difficult to keep their craft businesses afloat because of a decline in tourism.
Handmade garments used to be popular with visitors to the Sinai area, but an increase in criminal activity and the threat of terrorist attacks means many tourists now avoid the area.
STORYLINE
Needlework and craft work is a delicate art which women in Egypt have learned for many generations.
Here in St Catherine, most women carry out this type of work to help provide for their familes.
The area at the foot of the Sinai Mountains was once popular with tourists. But increased criminal activity and continued terrorist attacks mean many tourists now avoid the area.
Craft worker Om Abdelrahmen says she and her co workers are now being forced to look at alternative ways of selling their goods:
In order to reach as many potential customers as possible the women put their goods out on the street.
Clients are reminded:

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